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PRIVACY AND COOKIES

The protection of your data and its use is important to us and we want you to understand clearly what information we hold, how we use it and what your rights are.  This policy explains how we collect information, what we use the information about you for, and the basis on which we collect it and your rights.
 

The information we hold is collected and managed by Whiter Smile.  The website and agreements are all owned by Whiter Smile.  Our registered office is located at:

 

51 Honor Oak Park,
London, SE23 1EA,

United Kingdom

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You can contact us and raise any questions about your data via the email address: info@mywhitersmile.co.uk.

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YOUR PERSONAL DATA

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The personal information we collect and hold

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  • Website data: On our website we will collect information about you to allow you to make purchases from the site.  We will collect your name, address, email address, telephone details and payment details.  We will also record details of any purchases you make and where these are delivered to.

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How we use and disclosure personal information

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We may use your personal data for the following the purposes:
 

  • Providing you with a personalised service, which may be the provision of emails to confirm your purchases or for marketing information where you have agreed to this.
     

  • Processing your orders, registrations and enquiries – you agree to this when making an order or as part of your agreement to use our services.
     

  • Providing and administering your purchases on the Site – this is part of the provision of the contract to you
     

  • Providing you with information about promotions and products and services we offer – if you have consented to receive such information and not opted out – see below
    sharing your Data with third party organisations who offer products or services which we feel may be of interest to you (if you agree to receive such information) – this is only done with your consent when you have agreed to this third party marketing.

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  • We only use your data to enter into and fulfil contracts with you or where you have consented to its use.  We may share this information with third parties where necessary to provide our services to you.  This information is all used so we can carry out or obligations or rights under these contracts with you.
     

  • We only share your data with third parties who need to information to provide the site or deliver goods purchased to you or where you have consented to third party marketing.
     

  • Where we process your data, it is subject to our strict internal policy requirements as well as the Data Protection regulations.

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How long will we hold your personal information

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  • We will hold the personal information we use to meet the requirements of our agreements with you for the period of those agreements and any further period afterwards that we need for regulatory or other legal reasons (such as to defend any claims).  This will usually mean that we will hold information for a period after a transaction is completed.  We will remove any personal information we do not need when we no longer need it.
     

  • Where we have personal information which you have consented for us to use we will hold it for the period the consent remains in force and any other period we need for regulatory or other legal reasons.  You may remove your consent at any time.
     

  • We will delete any information about you we no longer need.  Please see below in relation to your rights to have data erased, rectified or for you to access it and for you to object to any processing or to transfer it.

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YOUR RIGHTS

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You have a number of rights in relation to your personal information. These are:

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  • The right to confirm if we are using data about you and to access details about what we are using and how;
     

  • The right to lodge a complaint with the Information Commissioners Office;
     

  • The right to request we rectify any inaccurate data corrected or to have data which is incomplete for the purpose we hold it completed;
     

  • The right to be forgotten. Which is the right to ask us to delete information about you and if it is appropriate to do so we will do so;
     

  • The right to restrict what we do with data in specific circumstances, including where the accuracy of the data is contested, processing is unlawful but you do not want us to erase the data or if we only need the data to meet legal requirements;
     

  • The right to receive the data we hold about you in a format you can use to transfer the data electronically elsewhere;
     

  • You are also able to withdraw any consent you have provided for use to use your data at any time.  This is opting out and the process is set out below.

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Opting Out

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  • You can opt out by unsubscribing from the benefits communication you receive

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General

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  • Your privacy and data protection is very important to us and we comply with all aspects of the Data Protection legislation and ensure that any third parties we engage do so. You can find out more about your rights to data from the Information Commissioners Office. Some data processing may occur in other parts of the European Union (“EU”) or outside of the EU. Wherever data is processed your rights under the Data Protection Regulations will be met and we will ensure that any agreement to process your data ensures this and give you rights in the unlikely event of any security breach.

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COOKIES

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  • When you visit our websites we may store some information (commonly known as a “cookie”) on your computer. Cookies are pieces of information that a site transfers to your hard drive to store and sometimes track information about you. Cookies are specific to the server that created them and cannot be accessed by other servers, which means that they cannot be used to track your movements around the web. Passwords are not stored in cookies.

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How we use cookies

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  • A cookie helps you get the best out of our website and helps us to provide you with a more customised service. Cookies expire once you close your browser.
     

  • You can block or erase cookies from your computer if you want to (your browser’s help screen or manual should tell you how to do this), but if you chose to do so you will not be able to access most parts of our website which are reliant on the use of cookies to operate correctly and will not work if you set your browser not to accept cookies.

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Please note, that if you set your browser to reject cookies you may not be able to use certain aspects of our websites.

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Cookies on our websites do the following:

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  1. Track your transactions and the way you navigate the site. When you make a purchase it is cookies that give us the information to track your transactions and which retailers you have used. It also tells us which third party sites you’ve clicked through to.

  2. Keep you logged in to your account for a period of time.

  3. Allow us to comply with your choices about the display of information in your account.

  4. Remember the options you select.

  5. Permit integration with social media sites.


Anonymous Site Statistics

 

We may automatically collect non-personal information such as the type of internet browsers being used to view our Site. You will not be identified from this information and it is only used to assist us in providing an effective service on this Site.

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Contact Us

If you have any enquiry relating to your personal information, you can do so by sending an e-mail to us at info@mywhitersmile.co.uk

(Please note that because of the insecure nature of emails we cannot accept any responsibility for data lost or intercepted in transit.)

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